Marc Benioff Wants To #OccupyTheEnterprise

Salesforce founder and CEO Marc Benioff has a knack for taking what is happening on the consumer web and applying it to business. He even spins #OccupyWallStreet as a something businesses should learn from and emulate. He makes his case in the video above, which I shot yesterday in New York with my iPhone (sorry for the bad lighting). His point is that if protesters can use Twitter and Facebook to #OccupyOakland, why can't companies use the same social tools to organize themselves and motivate their customers? "Facebook is really eating the Web," he says, echoing Marc Andreessen's notion of software eating the world. Benioff points to the fact that people are spending 4 hours a day on the social network.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/FZG56FkcQuA/

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